Why Is HTTPS Critical for Websites These Days?

While visiting websites, sometimes you can encounter warning signals such as “Not Secure.” At that time, Google gives you two options, either continue to the site or go back to the results page.

That “Not Secure” sign shows that a website does not have HTTPS encryption. Only when a website owner purchases an SSL certificate for their website, will users be allowed to pass through without hindrance.

As a wise customer, you would rather go back to the main results page and scroll for another option instead, right?

Thus, this sums up the value of HTTPS in today’s context. But what exactly is HTTPS?

Let’s take a look:

What is HTTPS?

HTTPS or Hypertext Transfer Protocol Secure is a security protocol responsible for safely transmitting data from a web server to a web browser.

An unsecured website that displays a “Not Secure” sign works on HTTP or Hypertext Transfer Protocol. But when an ‘S’ is added, it becomes secure by encryption.

Now, you must be wondering, well, how does HTTPS protect a website, right?

HTTPS facilitates an SSL or Secure Socket Layer certificate of 2048 bit key. The work of SSL is to encrypt and authenticate data.

When an SSL is installed, it activates a gray padlock ahead of the HTTPS URL. Meanwhile, HTTPS establishes a secure network for data to pass through.

HTTPS encrypts the data transfer so that no hacker can intercept or steal it. Also, it protects the file from getting corrupt and protects data from building authenticity.

Moreover, we would like to bring some facts about HTTPS that you must know.

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Top 6 Tools to Use While Writing a Blog Post

Bloggers are more likely to see satisfying results when they write more than 2000 words. But, doing so isn’t always easy, as it requires commitment, ideas, and an unimpeded supply of resources. Since 46% of bloggers edit their own work, they also like to depend on themselves for writing a quality blog post.

That’s when a necessary array of tools steps in to help bloggers easily get past the line. Because not only writing a blog is a challenge in itself, but it needs to be of quality in order to make search engine ranks. But, how do you go about finding such tools?

Don’t you need paid programs? Not always, since a few excellent tools are easy and free to use for bloggers. So, if you wish to find out what they are and how they can help you write blogs, then let’s dig in.

Tool Picking Criteria

Before we dive into the tools, its essential to understand why we picked them. The first thing any writer looks for is convenience. So, the priority of finding the right tools was always about finding the ones that increase convenience and ease for writers.

Then, not all bloggers and writers can afford to pay monthly or yearly subscriptions—particularly freelancers. So, our second priority was to find something with affordability. That’s why we picked mostly free or very cost-effective tools to use.

Quality is yet another thing that a tool should assist a writer with. So, if a tool isn’t making content better in any way, then it’s not worth using. Because of this approach, all the tools you’re going to learn about today will help you make your content better.

This criterion is something you should keep in mind too when you pick a writing-assist tool next time.

6 Best Tools Blog Writers Can Use In 2022

Writing tools come in many shapes and sizes. Some help writers make the content better by rephrasing or rewording existing content. At the same time, other tools are the basic need of any writer. Mainly because writers run into many problems that can hinder their productivity.

For instance, some writers face a planning dilemma, as they cannot manage their tasks properly. While others face the problem of being short of words to write—writer’s block. All these problems don’t only delay productivity but also harm progress.

So, to help you overcome such challenges, these 6 tools will help you in one way or another. Some are made to help you create better content, while others will help you break the shackles of writer’s block.

So, without further delay, let’s dig in and see how you can benefit from these six essential tools for a blog writer.

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Common SEO Mistakes site owners make

Many SEO errors go unnoticed but can still affect your search engine results. As a result, it is essential to avoid mistakes for a higher ranking.

SEO, or search engine optimization, such as Wyoming SEO Agency, is the method of enhancing a website’s unpaid or organic traffic by raising the visibility of individual websites or the whole website in the search engine results pages (SERPs). To attain the top ranking for your desired keywords, you must use SEO to boost your position.

We recommend you to visit this site https://indexsy.com/what-does-an-seo-company-do/ is you would like to know more about the duties of a SEO company.

While several internet tools improve your SEO practices and use the finest on-page and off-page SEO methods, the most frequent SEO blunders cannot be disregarded. Here are some of the most common SEO errors made by pros and how to correct them.

Let us begin by examining some of the most typical SEO errors that newbies make.

Incorrect Keywords and Keyword Stuffing

It would help if you choose the appropriate keywords. This can be accomplished by searching for relevant keywords, which many people often use while looking for something. For example, you might choose long-tail keywords, which are more precise than common keywords.

If you are currently employing successful keywords, you can continue to do so. However, avoid repeating the same term throughout your text. Overuse of a keyword is referred to as keyword stuffing.

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The Most Commonly Overlooked SEO Issues (and How to Fix Them)

SEO is essential if you want to grow your online presence and your business. But it’s also complicated and multi-faceted. It’s taken me years to get to the level of SEO expertise I have now, so if you’re just starting out, I wouldn’t be surprised if you’re feeling a bit daunted. 

Perhaps you are brand new to SEO and want to avoid the common pitfalls and mistakes before they happen. Or perhaps you’ve been doing it for a while, but you haven’t seen the results you want – or, worse, you’ve incurred a Google penalty! Either way, this article will help you. Read on to learn about the most commonly overlooked SEO problems and how you can fix them. 

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6 Ways to Incorporate Content into Your Digital Transformation Process

More and more companies experiment and implement digital technology to improve their businesses and ensure growth. What many fail to realize is that the first step to digital transformation is actually transforming their content strategies. 

This article was crafted to help you make sense of the connection of content to the digital transformation process. After reading, you’ll learn the best hands-on ways you can incorporate content into your digital transformation efforts. 

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10 Content Marketing Mistakes Sabotaging Sales

Did you know that content marketing efforts cost 62% less than traditional marketing and produce 3 times as many leads? Given the numbers, there is no wonder so many entrepreneurs use content marketing to their advantage. It has the potential to generate leads, convert more prospects into customers, and drive more sales. 

Creating a content marketing strategy can involve some trial and error. A poorly-developed strategy can sabotage your sales. That’s why you want to make sure to follow the best content marketing practices. 

As we all know, learning from others’ mistakes minimizes the risk of us running into the very same failures. To help you improve the trial and error process, we’ve gathered the top 10 sales-sabotaging content marketing mistakes you should avoid. 

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The Perfect Strategy to Winning over Google

The Mystery of Google. Solved.

We’ve been working on understanding how Google works for years across hundreds of clients from different industries and niches. We now think we’ve developed a strategy to best maximize your SEO and crack the Google code.

We call it the DBL AUTHORITY TRIANGLE.

We’re conducting an in-depth training session on this in which we’ll expand on this topic plus:

  • What Google wants to see in 2018 and beyond
  • The strategy behind ours and our clients’ Traffic and Ranking
  • The ‘Gold Mine’ Strategy
  • The ‘Fill in the Gaps’ Strategy
  • A 4 months strategy for how to easily apply this to your website

Here’s the deal:

We want to see you on this LIVE – click on the below time slot that works for you:

Webinar Timings:

Wednesday, December 27, 2017

11:00 AM GMT | 3:00 PM UAE | 4:30 PM IST

But you have to hurry, we only have a limited number of spaces available. This webinar is going to be JAM PACKED with awesome, groundbreaking strategies, so this is not something you want to miss!

Why is Personal Branding Important for Agencies – Interview with Leonard Kim

Personal Branding for Agencies

In today’s competitive business landscape where everyone claims to be a ‘wizard’, ‘specialist’ or an ‘expert’, it can be extremely difficult to carve out a name for yourself and become a key influencer in your niche. We spoke to Leonard Kim, Managing Partner, InfluenceTree to understand why personal branding for agencies is an important area that shouldn’t be overlooked.

Have a listen to the podcast interview by clicking “Play” below.

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You’ll be surprised by the top 10 questions being asked on Google. [Infographic]

Ever wondered what are the most asked questions on Google?

Being marketers, don’t we constantly seek to leverage the data in our possession to attract traffic, generate leads and drive sales volumes?

I tried to do something similar with the 1.6 Billion Keywords we had in our database at Mondovo, and the results surprised me, to say the least.

most asked questions on Google

One fine day—driven by curiosity—I just slacked our data scientist and asked if he could get me a list of the top asked questions on Google—that is, all those keywords that begin with Why, What, How, When, Do, Does, Is, Are, Was, Has, Can, Shall, Will, etc. (You get my point.)

Minutes later, our data science guy replied. And to my utter surprise, I found myself staring at over a million question keywords. Read More

10 Sample SEO Proposal Templates & SEO Sales Pitch Decks That Convert!

Coming up with great SEO Proposal Templates & Sales Pitch Decks isn’t an easy task. It demands considerable time and effort to put one together.

SEO Proposals/Sales Pitch Decks must capture the needs of your prospects and address their pain points in a clear and cohesive manner.

To help you with this onerous task, we scoured the web and found the best SEO Proposal Templates & Sales Pitch Decks that you can use to convert more clients. We have compiled the list of the Top 10 SEO Proposal Templates we could find online and linked to all of them out here. At the end of this post, you’ll also find a summary outlining the best points that you can take from each of the suggested templates to possibly come up with a unique proposal of your own.

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