5 Incredible Facebook Messenger Tips to Transform Your Online Marketing Strategy

If you are serious about running any kind of business these days, social media is where you and your company need to be. It is the place where most of your target audience hang around, and the perfect setting for you to interact with them and engage them, and take your relationship with them to the next level.

Facebook Messenger Tips

If you don’t believe in this, take a look at the numbers. Around 70% of all businesses in the US include social media in their marketing strategy because they realize how valuable it can be. Facebook is by far the biggest social media platform out there since it gathers over 1 billion users. Other popular options include Twitter and Instagram, which allow you to reach your target audience even more easily by using hashtags.

According to Timothy Lewis, who is the head of digital marketing at Bestessays, social media enables you to establish credibility and make your company look more personable and human, as opposed to being a generic corporate entity:

“People appreciate personal interaction with their favorite brands, and social media provides you with all the tools to facilitate that interaction.”

The most important tool of the bunch is Facebook Messenger which, according to Lewis, is the key to developing a more personal relationship with your customers. He has also decided to share 5 effective Facebook Messenger tips that will help you transform your marketing strategy. Keep on reading to find out more.

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How to Use Instagram Effectively to Boost Your Company’s Visibility

A CNBC study conducted in January revealed that brands increased advertising spending by 65 percent on Facebook, LinkedIn, Twitter and Instagram in 2016 over 2015. This pattern has only continued in 2017, where social media advertising is suspected to hit record levels.

Use Instagram Effectively

Across the wide variety of platforms, Instagram has been the place of the most significant spending growth for advertisers. The reason is that Instagram is growing! And fast! Consumers appreciate its streamlined, simple feel.

It is the perfect hybrid between Twitter and Facebook because you get images and videos while keeping written content small. The following steps will help you optimize your Instagram ad campaign to take advantage of this rapidly expanding platform.  

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What to Do When You Choose the Wrong Niche for Your Blog

Wrong Niche for Your Blog

The niche you choose for your blog can literally make or break your career as a blogger. With a myriad of niches to choose from, what happens when you choose the wrong niche for your blog? This article will discuss just that.

When some bloggers or website owners hire SEO experts or agencies, one of the most common misconceptions and false expectations they have is that, by doing so, they can miraculously just climb SERP ranks. Most of the time, that mistake proves fatal to the blog or site.

The thing is, your chosen blogging niche really plays a huge part in your success. In my blog at KevinOcasio.com, where I offer help and instructions to aspiring bloggers who want to begin their blogging career, I’ve also highlighted this particular point in one of my articles.

Choosing a blogging niche is difficult enough. But what do you do when you realize that you actually chose the wrong niche for your blog?

To answer that question, we must first get to the bottom of this one.

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How to Find a Compromise Between UX and SEO?

UX and SEO

Every savvy digital marketer knows that there’s not “just SEO” or “just user experience” in the online sphere. They coexist in the same space. Even though both practices share the same goal, which is to increase the number of conversions and success for the business, they have different approaches on how to reach it. This is where UX and SEO can clash. So how do we find a compromise between them? Let’s take a look.

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How to Use Social Media Live Videos to Improve a Company’s Brand Quality

Social media live videos are the most effective way to add a sense of urgency and exclusiveness to your marketing.

Live videos create a unique, demanding, and exclusive real-time experience that compels your audience to comment and interact with you. It will, in turn, merge individual audience members into a large community.

In this article, you will learn how you can use live videos on various social media platforms like Facebook, Instagram, Twitter/Periscope, and YouTube to grow your brand and build a better relationship with your audience.

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5 Essential SEO Content Writing Tips for 2018

The digital world is filled with attention seeking materials. Everyone wants to talk to someone or everybody. From businesses talking to businesses, to businesses talking to their prospective customers and creating lasting relationship with the existing ones, to people talking to people because they have something to say. All these are not the most important things to give concentration to, the question is, are your writings SEO sensitive?

Content Writing Tips

We are all aware of the fact that content is vital for every website to run smoothly and perfectly. That’s why we cannot underestimate the importance of SEO content writing services. Another thing to note is that websites would appear dull, boring and uninviting in the absence of an enriched content solution. For this reason, it is important for beginners to learn the most effective content writing tips that remain crucial before they start their writing careers in this present digital age.

Today, the digital world is witnessing a diversified need for content for it to thrive with its traffic-centric existence. You cannot rely only on content to thrive but it’s the SEO optimized content that actually appeals to all and sundry. The proven fact still remains that ‘Content does Matter’ and it will always boost the search rankings thus resultantly driving traffic to your website. 

Every career has its own start-up tools, ones that would guide anyone coming in for the first time through the trails of the new found world. So is content writing. If you are seeking out a career in content writing, you need to understand the SEO strategies and its relationship with writing to distinguish yourself in this profession with a throng of heads.

There are several forms of content writing that span across different platforms. They include, but not limited to: web content writing, press release content writing, research content writing, creative content writing, article content writing and the list goes on. It’s also beneficial to understand how pr supports SEO so that your company can benefit on a large scale.

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How to Design Your Service Page to Turn Visitors into Converts?

Marketing a product can be challenging enough in today’s world, but marketing a service is another ball game. Websites selling products have to worry about making the site easy to view and simple to skim through, which (when looking at a site like Amazon) allows products to sell themselves.

 Design Your Service Page

Instead of focusing your efforts on creating sales, you’ll need to spend that effort on creating leads. The trick? After managing to rank your new website, make sure to design your service page in a way that draws visitors in without going over the top. Here’s how it’s done.

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Your Business Dies Every Minute You Ignore Content Marketing. How?

Content Marketing

The internet is a crowded space. Competitors are everywhere. The market is densely occupied by myriad brilliant products. 

How can you sell your way to success?

How can you win your customer’s faith when you have to cut through tough competition?

Is that question bugging you too?

Don’t fret. You are not alone!

You need an edge to stand out and a unique voice to give a persona to your business.

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15 Time-Tested Trigger Words that Boost Online Sales

For savvy online marketers, it’s important to know how to craft a convincing language to boost online sales. Words are powerful tools. They can evoke strong emotions and spur people towards taking specific actions. As much as 90% of web visitors who read your headline also read your call-to-action. So, crafting the right sales pitch can truly make or break your campaign performance.

In order to write a persuasive copy that influences people to make a purchase and boost online sales, cleverly use any of these tried-and-true trigger words in your next marketing campaign.

1. Free – Even with so many advertisements that use the word ‘free’ for things that actually come with a price, people are still attracted to this word because it taps into our overwhelming hunger for more. We envision all the new experiences we can have with the free product, and it starts to feel a need rather than a desire. The word ‘free’ immediately ignites our imagination.

Boost Online Sales - Free

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10 Smart Hacks to Improve SEO Through Social Media

Social media engagement has become a necessary part of the search engine optimization process. People who utilize the internet for their business need to focus on how their social media presence could enhance their ranking in search results. By optimizing their social media profiles, they can more effectively reach potential customers.

Improve SEO Through Social Media

A customer can be seen in a different manner by various people. Some will be bloggers who view customers as site visitors reading their blog content. Businesses will view customers as the classic concept of a paying consumer. However, one thing to note is that both will see better results by focusing on their social media presence.

Major search engines such as Google are reported to now include various social media signals in their search algorithms. They try to interpret the most high-quality content to put before the searcher. By ranking on the first page of search engine result pages, online businesses can have a greater chance of getting a person to click on their link.

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