Top 5 reasons to get a VPN in 2022

We’re here to assist you with understanding what a VPN is and why you ought to get it in any case.

What is a VPN?

A VPN encrypts your data and hides your IP address by sending it through a remote server. This technique safeguards your Internet action, any information you send/accept, your area, and the gadget you’re utilizing from hackers, meddlesome organizations, and, surprisingly, your Internet supplier. Consider a VPN to be a secure tunnel that transports your data without allowing others to see it. When you send data from your computer, you usually connect to a server operated by your Internet service provider (ISP), which is the firm you pay for Internet access. The websites you want to visit are then connected to you by your ISP.

By establishing a detour around your ISP, a VPN allows you to avoid them. Your data is routed through a remote server owned by your VPN and encrypted with military-grade encryption before reaching your ISP server. What was the end result? Nobody can see what you’re doing or where you are if they watch your Internet activity. Using a VPN provides complete online anonymity. Your credit card information is securely safeguarded when you make a purchase. No one will be able to intercept or open any confidential papers you submit.

Reasons:

A VPN protects you on public WiFi.

When we’re out and about, we always use public WiFi. It doesn’t matter if you’re in a restaurant, a coffee shop, a library, an airport, or on the grounds of your institution. Although it may appear to be innocuous, using public WiFi exposes your online behavior to possible intruders.

Cyber-attacks aren’t something to laugh about. Every other hacker is loitering around public networks these days, hoping to access people’s devices and monitor their actions. You may not even be aware that someone is watching your internet habits and maybe stealing your personal information. You could even have your social media or banking information compromised.

You can avoid such dangers by using a VPN. A VPN encrypts your connection and hides your browser history and other online activities. Most invaders won’t be able to tell whether or not you’re linked to this network.

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11 Effective Ways Web Push Notifications Help Businesses

Web Push Notifications

Web push notifications are gaining immense popularity because it is an effective way to communicate with your subscribers on several devices like smartphones, desktops, tablets, laptops, etc. This latest gig has helped small and large businesses to communicate with their target audience and grow traffic.

The irony is, only a few have realized the importance and potential of web push notifications. Here are 11 crucial ways to use these web push notifications intelligently. This push notification guide can be a boon to your business.

Let’s see how.

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See the Scale of 47 Largest Internet Companies [Interactive Infographic]

The internet is growing faster than ever as more and more people gain access to devices such as mobile phones and laptops. Companies such as Google and Facebook control large portions of social media markets, and the figures that match this are amazing. For example, users on Facebook like more than 240m posts every hour, with this content being self-generated by the users themselves – the perfect business model?

Betipy has created an infographic which documents the huge scale at which companies like this operate, giving you an understanding of which areas of the internet are really taking off. This can be used to effectively decide where to put your digital marketing efforts – platforms such as Instagram and Snapchat are both growing when it comes to users and revenue, an indication that your time would be well spent learning how to market your business or product there.

Click on the infographic to view the stats in real time.

How Big Data Drives Your Digital Marketing Business

How Big Data Drives Your Digital Marketing Business

Over the years, the marketing world has transformed by leaps and bounds. Today, what we have before us is a “digital revolution” that is being increasingly fueled by data, such as importers data, for example. In fact, Big Data is the buzzword among digital marketers now. More and more organizations and businesses around the globe are embracing Big Data to power and streamline their digital marketing strategies.

Big Data certification courses have made it easier to understand the essential tidbits of data and how it can help you transform your business for the better.  We live in a digital age, and today, with the increasing prominence of ed-tech tools and platforms, it has become far more accessible to gain relevant knowledge, than it was a decade back.

These edtech platforms offer numerous benefits over the traditional methods of acquiring skills. One clear advantage is the ability to learn anytime, anywhere. So, we recommend you to check them out and get started on your journey! 

According to the HBR 2017 Big Data Survey, organizations are leveraging Big Data as it leads to reduced expenses, open up opportunities for innovation, and scales up their revenue. Modern digital marketers are relying on data and the available numbers to drive their digital marketing decisions and strategies.

Estimates have already hinted that by 2019, the global revenues of Big Data & business analytics software will increase from $122 billion (as of 2015) to over $187 billion.

So, what does all of this mean? That data is in high demand, and data-driven marketing is the real game now.

It also means that the job opportunities in this field are always on the rise. With organizations increasingly moving to data-driven methods and technologies, they’re always on a look-out for upskilled data professionals. So, if you’re aspiring to be a successful data professional, let’s tell you – there couldn’t be a better time for you to start.

Now, let’s look at how Big Data is driving digital marketing strategies. 

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Colour Psychology 101 – How to Design Your Website

Colours are used everywhere, and there’s a good reason for it. Colour, believe it or not, can affect the way we perceive things, the way we feel, and even our mood. Whilst colours are subjective to personal preference, research shows that consumers make a decision whether or not to buy a product in just 90 seconds, of which up to 90% of their decision is based on a particular colour.

How to Design Your Website

Understandably, the content on your website is important, but have you ever thought about how the colour of your pages, text, CTA buttons etc. could affect your users? The way in which you design your website could be far more effective than you might think; designing it to your own personal preferences may seem like the logical option and undoubtedly is hard to avoid, however, this may not be the right way.

We’re going to dig right down to the core of what colours mean to your website users, how to design your website to include the right elements, and investigate how colours can affect your website conversions.

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How Internet of Things Will Test the Limits of your Imagination

The Internet of Things (IoT) has slowly started taking over the show. If you have any technical background or you follow the latest in technology, it is impossible that you have not come across the word IoT till date. The Internet of Things (IoT) is going to change the following decade.

Actually, everything will be connected with everything. Yes, your smart watches can now advise you on how to improve your fitness or how and what you should probably eat. Your mobile phone can talk to your door locks and get it locked, in case you have forgotten to do it yourself.

Internet of Things

The Internet of Things (IoT) refers to the connection of smart devices, which are powered by sensors that collect and exchange data to operate as per user’s instructions. The fundamental rule for the Internet of things automation is that all hardware devices of the ecosystem must be ‘smart’ in nature & have WI-Fi capabilities.

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