How Social Media Harms Your Mental Health

The Internet has given us something extraordinary. With a touch of the button, we can get any information. We have all the answers to the questions that we may have. Also, the Internet has made a revolution regarding communication and especially our approach to communication. Now we can communicate with anyone through voice or video.

Even, we can already know about the friends we have not seen for years. All this is made possible by social networks, which are becoming more and more important in our lives. While social networks have facilitated our lives regarding access to information, communication, building friendships, it seems that social networks are threatening our mental health.

Moreover, it seems that this problem is becoming more and more popular for our mental health every day and that people are not yet aware of the consequences that social networks can bring.

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5 Ways to Lead a Successful Webinar Through Social Media In 2018

Webinar Through Social Media

Be it any successful lead generation formula or an academic conference, a webinar is something which is one of the most buzzing digital trends of the contemporary era. But, all the perks of any webinar goes into vain when there’s no qualified audience available for it. So, if you are going to lead a webinar at any time soon then to ensure that there is a perfect audience for you is quite obligatory. In such a scenario, if you want to entice a remarkable section of people then social media could be one of the finest options!

Yes! You read it right. Social media is not just for communication and promotion. It can be even an integral approach to increase the webinar attendance.

Do you want to know how? Then, just read ahead:

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The Ultimate Guide to Social Media Scheduling

Social Media Scheduling

Social media marketing is one of the most effective digital strategies that brands consistently use to generate more traffic and customers. Every business is doing it differently, some better than others. The results? Well, the results are directly proportional to the quality of the strategies, content, and marketing of the company.

Planning your social media activity ahead is a smart choice, especially because you can effectively strategize your future posts using various professional tools that’ll do the job for you. We’re experiencing the age of automation, and in digital marketing, every successful business is trying its best to effectively design and automate their content schedule.

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How to Leverage LinkedIn to Generate Sales for Your Small Business

LinkedIn

It’s no secret that a trusting relationship is a key part of any sales process. Building rapport is a great way to show your prospects that you’re knowledgeable about your product or service without coming off as a pushy salesperson.

The problem most salespeople take with building a relationship, however, is that they wait until they are actually talking to the prospect to do it. They are missing crucial opportunities to build a relationship with their prospects digitally before they ever talk to them.

Before social media, it was nearly impossible to build a relationship with someone without taking out personal ads. Potential clients could be aware of a company name, but the actual people working for that company would be relatively unknown to them.

This would mean no matter how well known your product or service was to a prospect, you would still have to build rapport with them from scratch. Nothing is initially wrong with this, but it can be time consuming and disingenuous. You can only talk about the weather and music for so long before it gets tedious.

With the creation of LinkedIn and advanced targeting, there are more ways than ever to reach the right kind of prospects without having to spend an overboard amount of money on advertising.

I have used these techniques personally and it has generated qualified leads and sales not only for myself but also for the clients that I work with. While this isn’t a complete list of what I do to leverage LinkedIn, this in-depth analysis should give you a valid foundation for securing leads and sales on the platform.

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6 Smart Ways to Boost Your Website Traffic Without Spending Too Much On Advertising

Search engine optimization is a challenge for many business owners. It is a very complex set of tasks and to top it all off SEO changes dramatically all the time, so the fundamental best practices are often very very similar from year to year, but there’s always nuance. Rand Fishkin, Moz.

Boost Your Website Traffic

For every professional trying to succeed, the path is full of minor and uncommon challenges. Whether it is a Fortune 500 giant or a small business, the challenges remain the same because we all thrive on the World Wide Web. SEO remains the same for all kinds of websites whether it’s one that comprises of hundreds of pages, or a one-page site.

70 percent of the links users click on are organic because they ignore paid ads. This article contains success stories, tips, and measures you can take to rank your website higher without paying a dime in advertising.

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The Best Time to Submit Your Posts on Social Media Platforms

In this current age, we are all addicted to the internet and more clearly- the various social media networks.

Social Media Platforms

These are the elements that have taken the incarnations of mobile applications and are currently residing in our smartphones. And interestingly, we could now spend hours and hours, all alone, but in the company of our smartphone, chatting to those whom we have never ever met (otherwise, sometimes).

But even in your net-surfing course, did you ever consider the benefits of these multiple social media platforms?

Never! You didn’t get time for this; isn’t it?

Well, while you were busy posting your vacation pictures or mid-night snaps, the businesses of the world have already found ways to harness the fast-flowing river of various social media platforms.

For instance, researchers have proved that Facebook is turning to be the next digital marketing giant.

Apart from Facebook, other popular sites such as Twitter, SnapChat, Pinterest, and YouTube etc. have also developed their own unique audience which is capable of turning a business into a brand.

So, in this mayhem, are you too an aspiring business using the various social media platforms for their benefits?Congrats! You have come across one of the best ideas to promote your business and which could be absolutely free of any expenses.

However, there could be times when your posts (photos, videos, texts etc.) fail to get an appropriate audience for your websites. Is it so?

At this point, you need to formulate a few strategies to help your content reach your customers. This, in turn, would get you a better online presence and help you gain your target audience.

Here, in this article, we have outlined the best times and days which are appropriate for your content to be posted on various social media platforms.

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5 Companies That Leveraged LinkedIn to Grow Their Brand Presence

You might think that with Facebook and Twitter absolutely dominating the B2B advertising, LinkedIn has a snowball’s chance in hell of even making a dent in the overall digital marketing space. Well, you would be wrong. LinkedIn boasts a built-in network of business professionals, a dedicated targeting service and its own publishing platform.

This makes it the ideal solution for every B2B marketer looking to re-emerge as a thought leader. In fact, some of the biggest names in the advertising industry have used LinkedIn to fuel their campaigns of reaching new audiences, strengthening their brand visibility and increase their revenues. 

Brand Presence

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