Technology is quickly becoming an integral part of our daily lives. And our professional lives are no exception. With technology becoming increasingly more ingrained in digital marketing, professionals face many complex tasks.
The good news is that if you check your phone’s app store, you’ll find numerous apps available to help you and your team streamline your work, saving you precious time and increasing your overall productivity.
These apps are essential whether you’re a freelancer or working in-house for a large corporation. In this blog post, we’ll explore some of the top apps you need to know about to succeed in digital marketing.
The Buffer app began as a start-up in 2010 and has become one of the most well-known social media marketing software for small business owners, digital creators, and others.
Buffer allows you to plan, draft, schedule, and autopublish social media content across all major social media channels like Facebook, Instagram, Twitter, LinkedIn, and Pinterest.
This way, you can prepare a large number of posts at once and schedule them to post automatically, freeing up your free time. The app has a function to monitor your posts’ performance with follow-up.
You can try out Buffer for free, and if you like it, there are four payment plans for you to choose from – Essentials ($6/monthly for one channel), Team ($12/monthly for one channel), and Agency ($120/monthly for ten channels).
We all work a lot. But not all of us are paid a lot. What if we told you there’s a way to supplement your income with barely any effort? Apps like Honeygain enable you to add a revenue stream without putting work into it.
With Honeygain, you get paid to share your internet connection. And that’s not a joke. Honeygain uses the bandwidth for a number of data-driven online projects, and you can earn upwards of $40 a month.
Download the app to a device of your choice, let it silently run in the background, and watch your earnings grow. It’s a great choice if you’re working long hours and must stay off your phone. The app works in the foreground of your phone, meaning you’ll be more focused and earning money at the same time!
Nearly everyone has a Facebook account. Now known as Meta Platforms, previously dubbed Facebook Inc., is a multinational technology company founded by Mark Zuckerberg in 2004.
The Meta Business Suite was created to help streamline most activities that are part of managing a Facebook page, like posting, commenting, liking, and replying to private messages.
You can handle page management controls via this Facebook app, change text and images, and even track statistics. The best part? Meta Business Suite is completely free to use!
Meta Business Suite has a rating of 4.7 stars in the App Store, from 272.4 thousand ratings.
Canva is a graphic design program for your laptop, Android, and iOS phone. With Canva, you can create posters, invitations, brochures, flyers, social media graphics, calendars, videos, and more!
The Canva platform also includes many editing and layout tools – everything from image cropping to background removal. Objects can be easily arranged and layered in a project, and adding extras like text captions or fun stickers is straightforward.
Canva is user-friendly, whether you have graphic design experience or not. It’s a subscription-based app, but even the free version is enough for many.
You could upgrade to ‘Canva Pro’ ($120 annually) if you want something more. Now, you’ll get premium templates and stock media as a bonus, a crucially useful resize tool (which includes resizing your canvas), and 1TB of online storage, among many other features.
If your job requires regular writing assignments, you know how long they can take. Keeping tabs on grammatical and punctuation errors, wording and rewording your ideas, looking for ways to improve readability, and making the text reader-friendly takes work!
And that’s where Grammarly – Keyboard & Editor comes to your rescue. Use the software for spell check with first-class accuracy, enhance clarity, find synonyms, and improve your writing style.
Yes, this article was written with the help of Grammarly. And yes, the writing process was much more productive than usual!
Grammarly – Keyboard & Editor for business starts at $15 per month per user, with discounts for annual plans to teams with more than ten members. Grammarly takes security seriously, so any text you input to Grammarly – Keyboard & Editor will be private and safe.
If you often work with social media influencers (or are an influencer yourself), then the REP influencer marketing platform app should interest you!
REP offers an open marketplace for influencers to work with each other or to collaborate with various brands. And businesses can use REP to share their products and have influencers apply to promote them.
REP offers different types of collaborations: free, paid, and pay-per-click collaborations. Every influencer can use the app to earn money, trips, prizes, and products. You can even send payments directly through the app, which makes it easier to do transactions.
REP works with influencers like Drake Bell and brands like Penguin Books and Capitol Records.
Writing and publishing posts on social media networks like Facebook, Instagram, and Twitter is the fun part. And no one likes doing the hard part, which is tracking all the numbers and statistics of how each publication performed.
Plai is an app that combines analytics reports from Google Ads, Google Analytics, and YouTube. It offers a smooth visual experience that keeps track of your marketing results from day to day.
The app also offers keyword research and trending content. Before creating a marketing campaign or social post, you can access trending content in your niche, discover relevant keywords, and learn the latest marketing strategies.
The easy-to-use marketing app has three pricing options – Starter ($2.4/month per user), Pro ($4/month per user), and Enterprise, with custom pricing, for companies with over a thousand people. Plai is an excellent way to follow your marketing analytics for your business.
Asana is a great app that was created for keeping track of your projects. You can view your tasks and categorize them into lists, mark down the progress of each task, and see the big picture.
You can download the app on your phone and easily add new tasks to your boards. Asana is also great for collaborative projects. You can invite your whole team to join one board and see all your tasks in one place.
Assign responsibilities, keep track of the progress, and meet your goals with Asana. If their free app version isn’t enough, look into the Premium plan for £9.49 and the Business plan for £20.99.
Whether you’re looking to streamline your workflow, increase efficiency, or get more done in less time, this blog post has told you everything you need to know. These recommended apps will catapult you toward digital marketing success!
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