While it is true that most industries out there tend to be quite volatile, the pace at which the world of SEO changes seems almost unprecedented. The speculations surrounding SEO trends have resulted in the creation of many myths. For instance, your keyword research stays valid only if you apply it in a campaign as soon as you stumble upon it, otherwise, there is no guarantee whatsoever that it will remain effective by the time it reaches your target audience.
Although it is expected for keywords to change with an astounding pace, the same, unexpectedly, goes for tools as well. You see, a keyword research tool that is considered a cutting-edge technology today can become completely obsolete in a few months’ time. To make the matter worse the changes to the algorithm itself are the most frequent of them all.
To make the long story short, those who want to lead a successful career in SEO need to constantly be on their toes and be aware of the latest SEO trends. This being said, here are a few tips that may help out you stay in touch with this ever-changing industry.