Video Marketing Archives - Page 2 of 2

The 10 Top Video Marketing Promotion Strategies You Really Need to Know

Video marketing is on the rise. Reports and data show that it’s the biggest change in the business industry over the recent years. It’s undeniably dominating the marketplace at this present time. However, with the rising popularity of online videos, everyone seems to be using them as a part of their online marketing strategy.

So, if you’re planning to develop your own video product, it has to stand out from the rest. It’s the easiest way to get noticed by the large public. To help you, we will be giving some of the best video marketing promotion strategies to make sure that your video marketing efforts will not be useless.

Video Marketing Analytics

Videos will account for 80% of consumer internet within the next 4 years. With videos becoming such a huge part of digital marketing, businesses are scrambling to churn out amazing out-of-the-box video content to engage their target market and boost their SEO efforts. But is it really working?

Only 35% of businesses are using intermediate or advanced video marketing analytics to measure the performance of their videos. That means an astounding 65% of businesses are investing in videos without really understanding if it’s providing them the results they want.

To get the most out of your video marketing campaigns, it’s essential to get to grips with video marketing analytics. Let’s take a look at how we can exploit video marketing analytics to get the data we want.