The 10 Top Video Marketing Promotion Strategies You Really Need to Know

Video marketing is on the rise. Reports and data show that it’s the biggest change in the business industry over the recent years. It’s undeniably dominating the marketplace at this present time. However, with the rising popularity of online videos, everyone seems to be using them as a part of their online marketing strategy. 

So, if you’re planning to develop your own video product, it has to stand out from the rest. It’s the easiest way to get noticed by the large public. To help you, we will be giving some of the best video marketing promotion strategies to make sure that your video marketing efforts will not be useless.

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The Definitive Guide to YouTube SEO in 2018

YouTube SEO

YouTube has reached a whopping 1.5 billion monthly users, only second in line to Facebook(2 billion), with an average amount of YouTube content being watched daily reaching 1 billion hours

Videos equivalent to 576,000 hours are uploaded each day on YouTube. That’s an astonishing number! This number not only strengthens the growing popularity of YouTube but also gives you an idea of the competition that it’s paving a way to.

When we talk about ranking, search engine optimization is the very first thought that pops into our mind. Just like Google, YouTube needs optimization as well.

So, for those of you who are aiming to start their YouTube channel this year or want leverage this ever-growing user base on YouTube for reaching out; read ahead to know how to nail YouTube SEO in 2018. Read More

The Best Time to Submit Your Posts on Social Media Platforms

In this current age, we are all addicted to the internet and more clearly- the various social media networks.

Social Media Platforms

These are the elements that have taken the incarnations of mobile applications and are currently residing in our smartphones. And interestingly, we could now spend hours and hours, all alone, but in the company of our smartphone, chatting to those whom we have never ever met (otherwise, sometimes).

But even in your net-surfing course, did you ever consider the benefits of these multiple social media platforms?

Never! You didn’t get time for this; isn’t it?

Well, while you were busy posting your vacation pictures or mid-night snaps, the businesses of the world have already found ways to harness the fast-flowing river of various social media platforms.

For instance, researchers have proved that Facebook is turning to be the next digital marketing giant.

Apart from Facebook, other popular sites such as Twitter, SnapChat, Pinterest, and YouTube etc. have also developed their own unique audience which is capable of turning a business into a brand.

So, in this mayhem, are you too an aspiring business using the various social media platforms for their benefits?Congrats! You have come across one of the best ideas to promote your business and which could be absolutely free of any expenses.

However, there could be times when your posts (photos, videos, texts etc.) fail to get an appropriate audience for your websites. Is it so?

At this point, you need to formulate a few strategies to help your content reach your customers. This, in turn, would get you a better online presence and help you gain your target audience.

Here, in this article, we have outlined the best times and days which are appropriate for your content to be posted on various social media platforms.

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The Importance of Video Marketing Analytics for Successful SEO

Video Marketing Analytics

Videos will account for 80% of consumer internet within the next 4 years. With videos becoming such a huge part of digital marketing, businesses are scrambling to churn out amazing out-of-the-box video content to engage their target market and boost their SEO efforts. But is it really working?

Only 35% of businesses are using intermediate or advanced video marketing analytics to measure the performance of their videos. That means an astounding 65% of businesses are investing in videos without really understanding if it’s providing them the results they want. 

To get the most out of your video marketing campaigns, it’s essential to get to grips with video marketing analytics. Let’s take a look at how we can exploit video marketing analytics to get the data we want.

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How to Market Generations On Social Media [Infographic]

If you want to boost your business, you should forget about acquiring customers with emails and phone calls. Today you will need to learn the principles of content marketing and how to market generations on social media. It is necessary to be sure that the brand you are representing or the products you are selling are going to attract all generations.  

The task to market generations on social media isn’t easy. The simplest example is that Baby Boomers and Millennials are consuming content at different times of the day.

In terms of preferences, Baby Boomers cherish loyalty, being original and unique. Generation X has mastered online shopping enough to know everything about coupons and free samples of the product. Millennials tend to be focused on innovations and trust online reviews.

The youngsters from Generation Z are likely to be influenced by famous people and real life experiences. They have matured from traditional toys and have their own understanding of life.

In order to sell your brand and connect and build your audiences’ trust, you need to use the strategies of targeted marketing. Especially when you are marketing to a generation that is different from yours.

Surprisingly, even the Greatest Generation – the people who have seen war, also hang out online at times. They deserve to be treated well. That’s why they are targeted with respectful direct messages.

To find out more, please check the following infographic on how to market generations on social media:

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No Guts, No Glory. Step Outside Your Comfort Zone for True Business Success

Are you stopping yourself from succeeding because you’ve stepped into a comfort zone? There are 6 things that you should try doing at this moment to step outside that comfort zone and to be truly successful. Applicable for Internet Entrepreneurs.

Sameer Panjwani, founder of, shares 6 areas in which we all fall into the trap of complacency and consequently don’t take the necessary step forward.

Here are the 6 points covered:

1) Procrastination/No Planning
2) One Skill Away
3) Speaking to Customers Personally
4) Building Relationships / Networking
5) Sharing Knowledge / Insights / Experience
6) Have Guts to Introspect on your Failures

Watch the video to know more.

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