100 Best Advertising Books to read in 2019

No matter how great your service or product is, more than likely it will not sell itself. Getting the word out has somehow gotten both easier and more complicated all at the same time.

Starting with a strong foundation and using proven advertising methods will help you get ahead of the competition. Whether you need to revise your advertising skills or you are starting from scratch, there are books about advertising that can help.

Take a look below to find the 100 best advertising books to read in 2019.

1. How to Use the Internet to Advertise, Promote, and Market Your Business or Web Site

by Bruce C Brown

Our Rating: 3.70/5

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2. The Advertising Concept Book

by Pete Barry

Our Rating: 4.30/5

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3. Ogilvy on Advertising

by David Ogilvy

Our Rating: 4.17/5

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4. Advertising

by George Felton

Our Rating: 4.13/5

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5. Confessions of an Advertising Man

by David Ogilvy

Our Rating: 4.07/5

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6. The Complete Guide to Facebook Advertising

by Brian Meert

Our Rating: 3.85/5

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7. Contagious

by Jonah Berger

Our Rating: 3.92/5

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8. Creative Advertising

by Mario Pricken

Our Rating: 4.05/5

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9. Advertising and Integrated Brand Promotion

by Thomas O’Guinn

Our Rating: 3.70/5

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10. Ultimate Guide to Facebook Advertising

by Perry Marshall

Our Rating: 4.03/5

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11. M: Advertising

by William Arens

Our Rating: 3.80/5

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12. Outdated Advertising

by Michael Lewis

Our Rating: 3.00/5

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13. The Advertising Effect

by Adam Ferrier

Our Rating: 4.29/5

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14. Can’t Buy My Love

by Jean Kilbourne

Our Rating: 4.03/5

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15. Social Media Marketing

by Peter Flynn

Our Rating: 4.00/5

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16. The Advertising Solution

by Craig Simpson

Our Rating: 4.02/5

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17. Introduction to Programmatic Advertising

by Dominik Kosorin

Our Rating: 3.84/5

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18. Advertising Creative

by Tom Altstiel

Our Rating: 3.80/5

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19. Copywriting

by Mark Shaw

Our Rating: 4.08/5

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20. Air Wars

by Darrell M. West

Our Rating: 3.33/5

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21. Strategic Thinking for Advertising Creatives

by Alice Kavounas Taylor

Our Rating: 4.24/5

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22. The Fundamentals of Creative Advertising

by Ken Burtenshaw

Our Rating: 3.91/5

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23. Blogging Hacks For Dentistry

by Alex Wong

Our Rating: 3.67/5

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24. 15 Questions About Native Advertising

by Massimo Moruzzi

Our Rating: 4.00/5

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25. Facebook Advertising

by Noah Gray

Our Rating: 4.00/5

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26. Trademark and Deceptive Advertising Surveys

by Shari Seidman Diamond

Our Rating: 4.50/5

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27. Advertising by Design

by Robin Landa

Our Rating: 4.05/5

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28. The Blueprint for Strategic Advertising

by Margo Berman

Our Rating: 4.00/5

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29. Social Media Strategy

by Keith A. Quesenberry

Our Rating: 4.46/5

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30. My Life in Advertising and Scientific Advertising

by Hopkins Eric

Our Rating: 4.27/5

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31. Growth Hacker Marketing

by Ryan Holiday

Our Rating: 3.80/5

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32. Advertising Campaigns Workbook

by Harsha Gangadharbatla

Our Rating: 5.00/5

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33. Black Ops Advertising

by Mara Einstein

Our Rating: 3.59/5

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34. Using Qualitative Research in Advertising

by Margaret Ann Morrison

Our Rating: 3.40/5

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35. Advertising the American Dream

by Roland Marchand

Our Rating: 4.04/5

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36. Paid Attention

by  Faris Yakob

Our Rating: 4.02/5

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37. Advertising Media Planning

by  Roger Baron

Our Rating: 5.00/5

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38. Give: The Ultimate Guide To Using Facebook Advertising

by  Nicholas Kusmich

Our Rating: 4.05/5

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39. Outrageous Advertising That’s Outrageously Successful

by  Bill Glazer

Our Rating: 4.00/5

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40. Mind Hacking Secrets

by  Som Bathla

Our Rating: 3.50/5

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41. Ultimate Guide to Pay-Per-Click Advertising

by  Richard Stokes

Our Rating: 3.93/5

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42. Advertising Headlines That Make You Rich

by  David Garfinkel

Our Rating: 3.77/5

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43. Facebook Advertising The Ultimate Guide

by  Dale Cross

Our Rating: 1.00/5

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44. The Social Impact of Advertising

by  Tony Kelso

Our Rating: 4.00/5

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45. Ads, Fads, and Consumer Culture

by  Arthur Asa Berger

Our Rating: 3.61/5

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46. The 7 Critical Principles of Effective Digital Marketing

by  Kasim Aslam

Our Rating: 4.00/5

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47. The Copywriter’s Toolkit

by  Margo Berman

Our Rating: 3.80/5

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48. The Mirror Makers

by  Stephen Fox

Our Rating: 4.00/5

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49. Reality in Advertising

by  Rosser Reeves

Our Rating: 4.02/5

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50. How to Put Book and Job Advice

by  Paetro

Our Rating: 3.80/5

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51. Dental Content Marketing Hacks

by  Alex Wong

Our Rating: 4.00/5

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52. Creative Strategy in Advertising

by  Bonnie L. Drewniany

Our Rating: 3.86/5

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53. Fables Of Abundance

by  Jackson Lears

Our Rating: 3.63/5

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54. The Psychology of Advertising

by  Bob M Fennis

Our Rating: 3.89/5

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55. Soap, Sex, and Cigarettes

by  Juliann Sivulka

Our Rating: 3.83/5

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56. Strategic Copywriting

by  Edd Applegate

Our Rating: 3.67/5

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57. Data in Digital Advertising

by  Dominik Kosorin

Our Rating: 5.00/5

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58. Scientific Advertising

by  Claude C. Hopkins

Our Rating: 4.00/5

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59. Truth in Advertising

by  John Kenney

Our Rating: 3.70/5

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60. Advertising & IMC

by  Sandra Moriarty

Our Rating: 3.60/5

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61. The Little Book of Small Business Selling

by  Hood Theorem

Our Rating: 3.00/5

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62. The Practical Pocket Guide to Account Planning

by  Chris Kocek

Our Rating: 3.97/5

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63. The Choice Factory

by  Richard Shotton

Our Rating: 4.26/5

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64. Global Marketing and Advertising

by  Marieke de Mooij

Our Rating: 4.25/5

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65. Advertising and Public Relations Research

by  Donald W. Jugenheimer

Our Rating: 2.75/5

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66. Advertising and Marketing Law

by  Eric Goldman

Our Rating: 4.00/5

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67. How to Make Your Advertising Make Money

by  John Caples

Our Rating: 4.42/5

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68. Advertising, Promotion, and other aspects of Integrated Marketing Communications

by  J. Craig Andrews

Our Rating: 4.00/5

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69. Mastering Google Adwords

by  Noah Gray

Our Rating: 4.17/5

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70. Killer Facebook Ads

by  Marty Weintraub

Our Rating: 3.81/5

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71. Integrated Marketing Communication

by  Jerome M. Juska

Our Rating: 4.00/5

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72. Globalizing Ideal Beauty

by  Denise H. Sutton

Our Rating: 4.00/5

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73. Advertising Campaign Strategy

by  Donald Parente

Our Rating: 3.50/5

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74. Advertising for People Who Don’t Like Advertising

by  Kesselskramer

Our Rating: 4.01/5

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75. Advertising Theory

by  Shelly Rodgers

Our Rating: 3.40/5

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76. Advertising For Dummies

by  Gary Dahl

Our Rating: 3.48/5

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77. BREAKING IN

by  William Burks Spencer

Our Rating: 4.15/5

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78. Hitting the Sweet Spot

by  Lisa A. Fortini-Campbell

Our Rating: 3.59/5

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79. Dynamics of International Advertising

by  Barbara Mueller

Our Rating: 3.50/5

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80. Political Advertising in the United States

by  Erika Franklin Fowler

Our Rating: 3.67/5

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81. The Levitan Pitch. Buy This Book. Win More Pitches

by  Peter Levitan

Our Rating: 3.93/5

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82. The Advertising Research Handbook

by  Charles E. Young

Our Rating: 4.40/5

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83. 3,800 Early Advertising Cuts

by  Carol Belanger Grafton

Our Rating: 4.00/5

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84. Basics Advertising 02

by  Nik Mahon

Our Rating: 3.76/5

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85. A Word from Our Sponsor

by  Cynthia B. Meyers

Our Rating: 4.50/5

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86. The Daily You

by  Joseph Turow

Our Rating: 3.30/5

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87. My Life in Advertising

by  Claude C. Hopkins

Our Rating: 4.26/5

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88. BadMen

by  Bob Hoffman

Our Rating: 4.10/5

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89. A Big Life in Advertising

by  Mary Wells Lawrence

Our Rating: 3.86/5

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90. The Fall of Advertising and the Rise of PR

by  Al Ries

Our Rating: 3.72/5

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91. Instagram Advertising: The step by step guide

by  Priti Gangwar

Our Rating: 4.00/5

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92. Encyclopedia of Porcelain Enamel Advertising

by  Michael Bruner

Our Rating: 4.00/5

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93. Advertising Account Planning

by  Larry Kelley

Our Rating: 3.73/5

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94. Affiliate Marketing: A Step By Step Guide

by  Dan Moore

Our Rating: 4.00/5

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95. Strategic Advertising Management

by  Larry Percy

Our Rating: 3.05/5

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96. Advertising and Society: An Introduction

by  Carol J. Pardun

Our Rating: 2.83/5

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97. How to Write Winning Classified Ads

by  Nat Chiaffarano MBA

Our Rating: 4.00/5

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98. Ad It Up: A Practical Guide to Ad Industry Finance

by  Diane Laviano

Our Rating: 5.00/5

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99. Advertising and the World Wide Web

by  David W. Schumann

Our Rating: 4.00

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100. Architecture of a Technodemocracy

by  Jason M Hanania

Our Rating: 4.00

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