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What is the meaning of URL Difficulty in Mondovo and how can I make use of it?

The URL Difficulty metric provided by Mondovo is quite a novel way of determining how hard it is to outrank any specific ranking URL. It is measured on a scale of 0 to 100. The higher the metric value, the tougher it is to beat the ranking URL.

Mondovo takes into account the following data before arriving at the right URL Difficulty.

  • Link Strength Score of the ranking domain. This is an equivalent metric to Domain Authority.
  • Link Strength Score of the ranking page. This is an equivalent metric to Page Authority.
  • Estimated Organic Traffic of the website ranking.

So how do you take action after fetching this metric? You just need to pick all URLs with lower URL difficulties and analyze their On-page & Off-page optimizations and figure out how the page ranks. It could be due to a certain type of backlinks and you can try to get same/similar backlinks. Or it could be due to pure On-page optimization. You can try imitating the same.

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